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BOWER YOUSSE & THOMAS J. CRYAN - Freddie Steinmark

Monday, September 14, 2015 - 7:00pm
603 N Lamar Blvd
Austin, TX 78703-5413
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Freddie Steinmark: Faith, Family, Football Cover Image
ISBN: 9781477308219
Availability: On Our Shelves Now
Published: University of Texas Press - September 1st, 2015


Monday, September 14 at 7PM

BookPeople Presents
speaking & signing
Freddie Steinmark: Faith, Family, Football






Freddie Steinmark is a University of Texas Longhorn hero. In the thrilling Game of the Century, a come-from-behind victory against Arkansas that ensured Texas the national championship in 1969, Steinmark played with pain in his left leg. Two days later, X-rays revealed a bone tumor so large that it seemed a miracle Steinmark could walk, let alone play football. Within a week of the Arkansas game, his leg was amputated. Join us tonight as authors Bower Yousse and Thomas J. Cryan remember the legendary player who confronted life's ultimate challenge and helped reframe the national conversation surrounding cancer and the ongoing race for a cure. 



A close friend and teammate of Freddie Steinmark as a teenager, Yousse later became an award-winning creative executive with Young & Rubicam and other advertising agencies. Since leaving the industry, he has enjoyed a successful career as a freelance copywriter and producer. He has written screenplays, magazine articles, and novel-to-screenplay adaptations.


Cryan is a media executive, attorney, and author of two previous books, The Next Paradigm and 3 Principles.